Video used to inspire struggling athletic teams

Former Notre Dame football coach Knute Rockne's famous "Win one for the Gipper" speech has inspired countless sports teams. (Neftali / Shutterstock.com)

In this blog we have discussed how audio-visual systems can be used to attract new customers, provide free marketing, entertainment and improved security capabilities. We have also mentioned how they can be used to enhance the atmosphere of a live sporting event.

But, what about behind the scenes of the big game? Sometimes, the best way to motivate and inspire a team on the brink of defeat is with visual stimuli. Before games and during halftimes, head coaches in just about every sport have been known to show a scene from the film depicting the legendary "Win one for the Gipper" speech.

In November of 1928, when halftime rolled around and the Fighting Irish were at a loss for how to win the game against Army, Knute Rockne – considered to be one of the greatest football coaches of all time – recounted his conversation with George "Gipper" Gipp on his deathbed. Gipp was one of the best players to ever grace Notre Dame Stadium, and died of an infection after contracting pneumonia in 1920. Rockne told his team about Gipps final words to him.

"I've got to go, Rock. It's all right. I'm not afraid," he said. "Sometime, Rock, when the team is up against it, when things are wrong and the breaks are beating the boys, ask them to go in there with all they've got and win just one for the Gipper.  I don't know where I'll be then, Rock. But I'll know about it – and I'll be happy."

Notre Dame won the game on that cold November day, and today is 94th anniversary of Rockne's debut as the Fighting Irish head coach. There are many other famous speeches that have inspired great feats of athleticism and perseverance.

Professional and college athletic organizations throughout the country have used systems with a video wall and switcher to show their players footage of famous speeches, or scenes in movies depicting them, alongside their own highlight reels. It inspires players to give that extra effort. It inspires them to win.